About the blog:
This blog talks about the concept for guest blogging and its trends with the latest digital platforms. It is a phenomenal change in the industry that is helping lot of companies to strategize and co-market. It is a collaborative tool
What is guest posting and how does it work?
Before even thinking of writing guest posting service it is important to strategize have a crisp clear pointers of what do we want to position is it an idea, service or product. After the segmentation there is a need to consider, why do we want to position and how do we go about it with the current digital trends. In addition, observing a few key guest post in industry and audience’s reaction can help us to position our say better through guest blogging as a beginner.
Guest blogging is a magnificent concept that is assisting professionals across industries to write blog posts around the topics of their service expertise and reach out to other niche and high traffic blog owners requesting to post your content on their websites. It is getting more popularity across primarily because it supports in promoting, co-creating awareness and developing relationship with the targeted user segment.
Right guest blogging can bring you following benefits:
- Branding and positioning a good say of your offering with building awareness and credibility
- Attract website traffic
- Build backlinks on website
- Connecting with likeminded people and building relationship
It is critical to understand the positioning of blog and the desired result. For example, there is a blog, which written to emphasize on above point #1 there the quality of content becomes most catch22. If there are guest posting written for above point #2 & #3 then it is supposed to have an extremely strong domain roots. Moreover, talking about point #4 the idea of connecting with likeminded professionals need a great intellect interest and right positioning for their and our services. It is common intent and interest shared via guest posting service.
The last thing that we are also curious to know is how does it works?
Here are few points, if take care guest post blog can come out really well.
- Start with understanding your forte and targeted segment.
- Most important is to examine the past success, the blogs that had taken a great pick, with shares and comment & immense interaction.
- Knowing the key bloggers who can promote your blog really well
Its like if you wish to continue awesome responses for your clothing brand, then it makes sense to understand how end users are stitched with the company through engaged writing.
Various places to post blogs are:
#1. Spectacular Bloggers:
They are the people who can actually pull the leads off the hat through reach. They can help you to linkup and introduce your offering to the audiences. It is fantastic idea to know the leading bloggers in your industry and stay connected. If you happen to connect well with them. They can introduce your company or offering well in their network, which may happen to be your end client.
#2. Google search:
Best place to find ample opportunities for guest posting. The criteria to get set go on google will be through keywords search. Key words like guest posting, guest posting service, guest post and so on can really help you to find writers, bloggers whom you can submit your guest post.
#3. Competitor backlink:
Have you ever tired pulling back link from competitor while on SEO campaign?
If you are a digital marketing expert then you could connect with what we are writing. If you happen to go tools and have an access to #opensiteexplorer you will find where the competitor have linked the blog. If you cannot then you can do a Google search for link: domain.com -domain.com “guest post” (replacing domain.com with your competitor’s domain) which should reveal sites that a competitor has written for.
#4. Social Searches:
If you have a good social media presence following on twitter, linkedin, facebook and other social channels, they helps you to get best responses from bloggers. Guest posting can happen through retweet followed with the keywords, which can attract good set of readers. Keep following to keep a check on the audiences’ response.
There are many such blogs which Continuum being the best SEO company in Toronto, wishes to share and will be shared soon for guest blogging service in the forthcoming blog.
Till then stay tuned and share your view on your say on guest blogging? Have you tried it? Has it worked for you?